2010 NSF Case Cup Competition

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2010 NSF Case Cup Competition Participants

2010 NSF Case Cup Competition Envisions How SPP and Pro Sports can Help Fight Childhood Obesity

This year's Case Cup Competition of the National Sports Forum presented a unique challenge -- how to leverage the power of sports to fight the epidemic of childhood obesity.  MBA and Sports Management graduate students worked in teams in the competition to envision how cause marketing, corporate philanthropy, and commercial innovation can be used creatively to help reverse the rising rates of obesity.   SPP was pleased to serve as a judge in the competition.  The ten participating teams in the competition came from Arizona State University, Georgetown University, George Washington University, Ohio University, Texas A&M, UNC Charlotte, University of Central Florida, University of Memphis, University of Oregon and University of South Carolina.  We congratulate the winner, the team from George Washington University, and all of the students for a spectacular job!  

Click here to see the presentation of the winning team.

Watch highlights from the presentations of the finalists below.